Contrato<\/a> concluir sobre el uso de las im\u00e1genes. En muchas situaciones, el uso de las im\u00e1genes est\u00e1 restringido a los blogs privados. Quienes utilicen las im\u00e1genes en blogs comerciales deben esperar advertencias. Para algunas im\u00e1genes, es obligatorio nombrar al fot\u00f3grafo. Preste atenci\u00f3n a la designaci\u00f3n exacta de la licencia. Quien adquiere el derecho a una \"licencia online\" no puede utilizar la imagen en un folleto impreso.<\/p>\n\u00bfQu\u00e9 derechos de uso existen?<\/h2>\n
Los derechos de uso de la imagen se pueden organizar como se desee. Las im\u00e1genes se proporcionan con un derecho de uso simple o exclusivo. Algunos derechos de uso se conceden por un tiempo limitado o se restringen a \u00e1mbitos como la prensa, los medios de comunicaci\u00f3n en l\u00ednea y los medios sociales. Las empresas que operan a nivel internacional deben preguntar si el uso de las im\u00e1genes se limita a un pa\u00eds espec\u00edfico. Los fot\u00f3grafos est\u00e1n de acuerdo con las bases de datos de im\u00e1genes en que pueden conceder sublicencias para sus im\u00e1genes. Debe aclararse si las im\u00e1genes s\u00f3lo pueden utilizarse o editarse en su forma original. Algunos fot\u00f3grafos o agencias restringen el derecho de uso a fines puramente privados, comerciales o editoriales. Existen numerosas plataformas de im\u00e1genes en Internet, como Pixelio o Fotolia, que ponen a disposici\u00f3n las im\u00e1genes a cambio de un pago o de forma gratuita. En el caso de las bases de datos de im\u00e1genes, es esencial leer las condiciones de la licencia.<\/p>\n
\u00bfQu\u00e9 son los \"problemas legales\"?<\/h2>\n
Algunos operadores de blogs piensan que podr\u00edan contrarrestar una advertencia simplemente borrando las im\u00e1genes en cuesti\u00f3n. Desafortunadamente, la situaci\u00f3n no es tan simple. La mayor\u00eda de los autores no piden al usuario de las im\u00e1genes que cese y desista por s\u00ed mismo, sino que contratan a abogados para hacer valer sus derechos. Esto se debe a que se produce un gran n\u00famero de infracciones de los derechos, que deben ser tratadas profesionalmente. El usuario de una imagen no puede marcar la advertencia con un simple borrado de la imagen. El autor de la imagen tiene derecho a recibir informaci\u00f3n sobre el grado de utilizaci\u00f3n de la misma. En el caso de uso comercial, el autor tiene derecho a amplias demandas por da\u00f1os y perjuicios. Adem\u00e1s, el usuario de la imagen debe asumir las costas legales de la otra parte. Algunos tribunales eval\u00faan el valor del objeto de una fotograf\u00eda protegida en poco menos de 3.000 euros. Esto resulta en honorarios de abogados de unos 300 euros - por foto!<\/p>","protected":false},"excerpt":{"rendered":"
Blogs & Webseiten: Bilder rechtssicher nutzen Wer einen Blog oder eine Webseite betreibt, kennt sich mit dem Copyright aus. Die Erstellung von Bildern und Textinhalten ist extrem m\u00fchsam. Das Google-Ranking wird durch einzigartige Texte und Bilder verbessert, was zu einem erh\u00f6hten Besucheraufkommen f\u00fchrt. Umso wichtiger, dass die hart erarbeiteten Elemente nicht einfach von Mitbewerbern kopiert 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