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Videomarketing ist eine spezielle Form des Online-Marketings, bei welchem mit Videos Verkaufs-, Marketing- und PR-Botschaften vermittelt werden. Videos k\u00f6nnen auf Plattformen wie YouTube hochgeladen und \u00fcber soziale Netzwerke und Internetpr\u00e4senzen abgerufen werden. Die M\u00f6glichkeiten und Chancen durch Videomarketing sind extrem vielseitig und werden in den n\u00e4chsten Jahren verst\u00e4rkt in Anspruch genommen. Kunden durch Videomarketing gewinnen Die Bedeutung von Videos wird zuk\u00fcnftig immer gr\u00f6\u00dfer werden. In der Vergangenheit konnte ein \u00e4hnlicher Prozess bei Bildern beobachtet werden. W\u00e4hrend in den Anfangszeiten des Internets Textinhalte von hohem Interesse waren, sind Bilder mittlerweile zu einem festen Teil des Internet geworden. Aufgrund der immer 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