cafe-domain

Coffee houses have a long tradition. The small form of these are the cafés. A café is a small shop where speciality coffees and also speciality cakes and ice cream are sold. A characteristic of a café is that the guests can usually sit down in small groups in the outdoor area or also in the indoor area. Usually a café has a particular specialty that it is known for. The difference between this and a coffee house is that here the focus is on different specialty coffees usually from a single coffee roaster. The selection of cakes here is not quite as large, as this is not the focus of a coffee house. The competition among coffee houses and cafes is very high, as there can be many in one city alone. Most of the time it does not help to advertise with a stand alone. Today, the WWW is just as important for a coffee house or café as a concise and meaningful domain address. However, it is not uncommon that the desired domain is already occupied because another café in another city has the same name as the café itself that is to be advertised. What is needed here is a domain extension that is as memorable as the name of the café itself. For example, how about .cafe.

Use and meaning

The domain extension .cafe is a generic top-level domain specifically for cafés and coffee houses. The advantages of this top-level domain are obvious. It is a possibility for a café, which has a common or frequently occurring name, to create a representative business card on the WWW thanks to the domain extension .cafe. This also applies to bloggers who deal with coffee or cafés or gastronomy. However, the importance of the domain extension .cafe is not as great as one might think at first glance. The reason for this is that there are many other ways that a café can create a representative and distinctive web presence on the WWW using a different domain extension.