Category: eCommerce

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General
Fake shops during the Christmas season - Attention fraudsters

Fake shops during the Christmas season - Attention cheaters! The Christmas season is a real blessing for online commerce - the sales of most online retailers are increasing by leaps and bounds. The unexpected money blessing unfortunately also attracts fraudsters. They increasingly create fake online shops in which goods are offered but never delivered. Customers should take a close look at online shops with particularly tempting offers. Christmas time is a time for fraud - beware of tempting offers! During the Christmas season, fraudsters try to cheat customers out of their Christmas bonus. For this purpose, online shops are created that contain apparently cheap offers. Thanks to open source software, the creation of online shops is as simple as it is professional.

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Setting up a business online - opportunities and stumbling blocks

Building an existence online sounds good at first. You don't need to spend huge sums of money to buy goods, decorate your store and renovate your premises, nor do you need staff to support you throughout the day. Starting a business on the Internet seems to be possible without great risks and with little financial effort. After all, you don't need much at first - just a domain, hosting and a website where you can write and provide texts and other content. Starting a business online - opportunities and stumbling blocks With this knowledge in your luggage, starting a business on the Internet sounds like paradise. No risks, only one

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General
Product reviews for shop owners

Scrap or bargain? Online trade always promises a lot: low operating costs, high stock levels or good contacts to suppliers often allow interesting products to be offered at low prices. So the theory. But an online purchase always has the cat's nimbus in the bag - one pays and is then surprised positively or negatively when unboxing. It is true that a bad purchase is not a broken leg. The possibility of the return exists finally always. However, it is always annoying and connected with a residual uncertainty to be able to exchange the goods for your money back. Moreover, in the case of an unsuccessful transaction of a

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Administration
5 tips how you can optimize your online shop today

For many entrepreneurs it is a dream to have their own online shop. Not to have to stand in the shop, but to be open 24 hours a day and not need staff to cover the opening hours is very tempting! Therefore more and more business owners dare to take the plunge and have an online shop created. But there is more to it than just the creation. In the following, we will take a look at what we can offer our customers to bind them to our online shop permanently. Onlineshop - what now? When your own shop is finally on the Internet, the work with it is still

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General
Change in e-commerce

In recent years it has become increasingly clear that our inner cities are becoming desolate. While it was a leisure activity not long ago to take a stroll through the city and have a look in the shop windows, today you often only see the sign "closed" in them. This is because more and more shops are closing their doors in the inner cities and are moving away. They can now be found either in the large shopping centres, which do not exactly support sales in the city centres, or on the Internet. After all, online trade is still booming. After all, shops here have the opportunity to conduct their business 24 hours a day and seven days a week without additional staff.

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eCommerce
Overview Shop Software

E-Commerce is still an expanding industry with high growth rates. What is needed today fits into a software designed for this sector, including support. These possibilities, often designed in a modular principle, are available starting with free of charge through open source to the high-quality offers for larger shops and for all professional hosting requirements. In order to have an overview, you have to take a closer look at some offers. The most common e-commerce systems are listed below with their characteristics, advantages and disadvantages. Here you will find the right solution for you. First of all, however, it should be said: It should also with the Open Source offers

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eCommerce
Why shops from the pedestrian zone should also have an online presence

If you walk through the pedestrian zone, it becomes very clear: online trading has become a real business killer. Many shops are closed and for good reason. Shop rents are greatly inflated, electricity, taxes, regulations and non-paying customers do the rest. And finally, the Internet is convincing more and more customers to make their purchases online - cheaper prices and a wider selection are just two of the reasons, but unfortunately good ones. Customers are buying more and more online The internet will continue to take customers away from retail and city centre shops. Many retailers will probably open their shops in the

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eCommerce
Retargeting in Facebook Marketing - does that work?

Retargeting sounds "dangerous" at first. But everyone who deals with Facebook Marketing will not be able to avoid dealing with the topic. And even if you are not (yet) familiar with the term, you have already stumbled across retargeting. This is how retargeting works You have surely already experienced it. You visit a shop on the Internet, look at a certain product and from then on it follows you everywhere. You are on a completely different website or on Facebook and suddenly see the product again - either directly in your timeline or

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General
Online skimming: 1,000 German online shops affected

The German Federal Office for Information Security (BSI) has information that at least 1,000 German online shops are currently affected by online skimming. Cyber criminals use security holes in outdated versions of shop software to smuggle in malicious program code. The code then spies out the customers' payment information during the ordering process and transmits it to the perpetrators. Online shops based on the widely used Magento software are affected. The infiltrated code and the associated data outflow is usually not visible to users. The BSI currently has no information about the extent of the payment data already released by these attacks. Based on an analysis carried out by a developer of security tools for Magento, the

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General
Create digital products

Digital products - what is there and how can I gain a foothold in the eCommerce market? When you hear "digital products" sold or manufactured, you first think that they are a strange invention of modern times. What kind of products are they? A product can be touched, right? What are digital products anyway? With digital products this is exactly what is not possible. They come in the form of music, videos, books or online courses, and you can spend a lot of money on them since iTunes and Co. have sharpened our senses that it is illegal to download these products from the Internet just like that for free.

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