To optimize WordPress pages the detailed plugin Seo by Yoast helps. This plugin serves for search engine optimization. Because it supports not only the German language, but also the English language and 35 other languages, this is the most popular plugin in the world. With the Seo by Yoast you can analyze and optimize content and social networks can be easily optimized. Search engine notifications about the latest content are also integrated.
The Yoast SEO Meta-Box
You can easily optimize your page with the meta description, Yoast SEO analysis you should take advantage of. With Yoast Seo and the Meta Box you can optimize the search engine search. The plugin Yoast SEO is integrated with WordPress. This program is installed to improve search engines. For this, Yoast SEO should be properly installed and properly set so that you can use this plugin optimally. It should be informed so that the plugin gets a productive use. The Yoast SEO meta box plays the biggest role in this plugin of SEO. The meta box not only examines the Readability and the comprehensibility of your texts, but it also examines the texts for certain algorithms. The texts should have 300 or more words. Thus, the texts are better evaluated by search engines. The meta box has many functions and possibilities for use. Among them is not only the extensive keyword analysis, publishing on social networks, but also the optimization of the page title and the creation and optimization of the meta description. In addition, the meta box can also create snippet previews for Google and other search engines, but can also create extensive analysis on numerous SEO criteria. Advanced control of robot search engines via meta commands are also possible. The Meta-Box works with a traffic light system. The traffic light system is easy to understand for everyone and therefore quickly explained. Green means that the text is well optimized. . The "Analysis" section shows you which parts of the text you should still change. The meta box is therefore the most important function in the SEO plugin. The traffic light system of the meta box is very complex and helps to optimize the content of a text for search engines.
The instructions for the Meta-Box
The text must be called in the text editor so that it can be edited with Yoast Seo. With the WordPress text editor you can make style and layout adjustments. These adjustments must be made in the text editor to avoid problems in the frontend. For the first time the text has now been checked and evaluated for search engine suitability. This checking and rating is done by Yoast SEO. If you have done everything correctly, the traffic light is now green. If the text is worse orange, or yellow and if the text should be completely revised again, the traffic light is red. For what reason the traffic light shows the colors, you will find below. Below is the box "Analysis" and there you will find advice on how to create optimized content. Remember that you are writing for people, not just for the search engine. When you have finished all the advice, you can now set the focus keyword. The focus keyword is crucial to get the text displayed in the search engine search.
The keywords
For your text, you should use keywords that are not too famous, but that have a good chance of making a rise on the Google Trends page. There you can also compare spellings and synonyms. The keyword should be placed in the title of the text. If it is not too intrusive, the keyword can also be used in other headings. The keyword should then be used further forward on your page or in your text to make it appear when searching with the search engine. Make sure that the keyword also appears in the text. Do not let the keyword appear too often.
The meta-description
The meta description should state what your article or text is about. This description should be short and informative. It is advantageous if the keyword appears in the description. Make sure that the same spelling is used in the description and in the article. If the keyword does not appear in the description, it can happen that the search engines use a different text as meta description. The search engines then use text passages that fit into the description.
Yoast Seo can be purchased directly on the manufacturer's website.